CONTACT
- songofshannon@gmail.com
- 6900 Lake Woodlands Dr. #1637, The Woodlands, TX
- (614) 507-5335
EDUCATION
- M.S. IN DIGITAL MARKETING
western governors university | 2024
- B.S. BUSINESS ADMINISTRATION IN MARKETING
WESTERN GOVERNORS UNIVERSITY | 2020-2022
OHIO STATE UNIVERSITY | 2009-2012
AWARDS
- SIGMA ALPHA PI HONOR SOCIETY
NOMINATED BY THE NATIONAL SOCIETY OF LEADERSHIP & SUCCESS | SEPTEMBER 2022
- SCHOLARLY EXCELLENCE AWARD
EXEMPLARY WORK IN MANAGING ORGANIZATIONS AND LEADING PEOPLE
WGU | DECEMBER 2023
- MISC. SCHOLARSHIPS IN ART & DESIGN
COLUMBUS COLLEGE OF ART & DESIGN MERIT SCHOLARSHIP | HIGHEST MONETARY OFFERING AWARDED | 2007
Ohio Governor’s Youth Art Exhibition FINALIST | 2007
Ronna Bucci and Dr. Charles Dietz Art Scholarship | SELECTED UNANIMOUSLY FROM THE REGION | 2007
VENUE PARTNERS
- LIVE NATION
The Louisville Palace
- XANTERRA TRAVEL COLLECTION
Salt Fork, Maumee Bay and Shawnee State Park Lodges & Conference Centers
- MARRIOTT
- THE DAVID L LAWRENCE CONVENTION CENTER
- THE BAIRD CENTER MILWAUKEE
… just to list a few
ENDORSEMENTS
FROM SMALL BUSINESSES WHO LOVE & RECOMMEND MY EVENTS
HELLO, I'M SHANNON COOK
AN EXPERT COORDINATOR OF CHAOS WITH OVER A DECADE OF EXPERIENCE EXECUTING AND PROMOTING LIVE EVENTS. I'M WHERE CREATIVITY AND STRATEGY INTERSECT. EVERYTHING I DO, I DO WITH ALL OF MY HEART. I AM A PASSIONATE, CAPABLE BUT HUMBLE LEADER WITH A DESIRE TO SERVE. I ANTICIPATE OBSTACLES BEFORE THEY OCCUR AND RESPOND QUICKLY TO THE NEEDS OF OTHERS. I HAVE A LOT OF PERSONALITY AND ADD A FLAIR OF COLOR TO WHATEVER I TOUCH.
TOP PROFICIENCIES
- LIVE EVENT MANAGEMENT
- CUSTOM FULLY RESPONSIVE WEB DESIGN
- GRAPHICS, ILLUSTRATION, BRANDING, LOGOS
- EVENT PHOTOGRAPHY
- COPYWRITING
- SOCIAL MEDIA MANAGEMENT
- ON-PAGE SEO
- DIGITAL ADS, TESTING AND MONITORING
- LANDING PAGES & CTA
- EMAIL CAMPAIGN MARKETING
- ADOBE PHOTOSHOP
- ADOBE ILLUSTRATOR
- WORDPRESS
- MICROSOFT 365
- GOOGLE DRIVE
- ASANA
- LEADERSHIP
- RISK MANAGEMENT
- SENSE OF URGENCY
- CREATIVE PROBLEM-SOLVING
- GROWTH MINDSET & RESILEINCE
PROFESSIONAL BACKGROUND
2012 – 2023: LIVE EVENT MANAGEMENT & MARKETING
From full-scale weekend-long conferences and single-day events scrupulously executed from beginning to end, every single conceivable aspect of event management and marketing has been my company’s specialty and passion for over a decade. Attendance to my prime event, Bitchcraft Fair, often exceeded 10,000 with over 300 vendors per city, bolstering local economies to ultimately empower female-owned small business owners.
While Bitchcraft Fair was established in 2018, I have been promoting and organizing conferences since 2011; including a three-day immersive Japanese culture convention called Midoricon (which is now under different management).
Duties were innumerable but most prominently included:
- VENUE PLANNING & LOGISTICS
- VENDOR PROCUREMENT & RELATIONS
- INDUSTRY GUEST RELATIONS
- WEBSITE DEVELOPMENT
- SOCIAL MEDIA MARKETING
- COLLATERAL DESIGN
- DIGITAL ADVERTISING
- EMAIL MARKETING
- SO MUCH MORE, JUST ASK
2022: B2b MARKETING EVENT COORDINATOR
Surgere, an Ohio-based supply chain logistics solution firm with many notable automotive clients (including Toyota, Honda and Mazda) hired me for a 6-month contract which further refined my expertise with B2B conferences, meetings & tradeshows. I organized two major events on behalf of the company including the 2022 Autosphere Conference in Indianapolis, and the organization’s sponsorship event at the 2022 Honda Indy Grand Prix in Alabama.
- B2B CONFERENCE & MEETING PLANNING
- BUILDING SPONSORSHIP OPPORTUNITIES
- TRADESHOW BOOTH DESIGN & EXECUTION
- SHIPPING & DRAYAGE
- COLLATERAL DESIGN
- staff travel logistics
- SUPPORTING SALES EVENTS